01 / SCOPE
Ask only what changes the work.
Size, condition, access, service level, and the extras that matter. No questionnaire theatre.
Quote to book / for service businesses
Make the next answer feel inevitable.
Morrow turns the customer’s “How much?” into a clear scope, a price you can stand behind, and a realistic next step.
Start with one service. Your rules stay in charge.
morrow / quote 001preliminary
Exterior home wash
A price that explains itself.
Based on the home, the condition, and the surfaces selected. The boundary is visible before anyone says yes.
$450firm preliminary
price
price
Estimated duration4 hours
Next availableThu · 9:00 AM
What changes itAccess / condition
Why this price?
The work, your pricing rules, and the details the customer gave you.
The work, your pricing rules, and the details the customer gave you.
01 Questions answered02 Price explained03 Time requested04 Job details captured
The method
Less chasing. More useful answers.
A good quote is not only a number. It is a small act of coordination between the customer, the owner, and the crew.
02 / EXPLAIN
Show the boundary around the price.
Included work, exclusions, assumptions, and the moments that should become an inspection.
03 / MOVE
Give everyone a useful next step.
A time to request, a visit to arrange, or a quote to accept. The customer should never wonder what happens next.
A quoting system with judgment
Not every job deserves a confident number.
Morrow makes room for the honest answer. That is how a clean customer experience becomes a better job for the crew too.
Firm
The request fits the rules you already trust. Give a clear preliminary price.
Guardrail
The range is useful, but condition, access, or labor could move it. Say so plainly.
Inspect
The right answer is a visit first. Do not make the crew discover the scope after the sale.
Your business, not a generic pricebook
Start with how you already work. Make it easier to repeat.
Minimums, add-ons, exclusions, routes, and the jobs you never price from a form. Morrow makes those decisions visible instead of hiding them in someone’s head.
01 / AUTHOR
Put your rules in one place.
Your prices stay yours. New recommendations wait for your review.
02 / CALIBRATE
Compare the estimate with the finished work.
Learn where time, scope, or margin drifted without silently changing the live price.
03 / CONNECT
Bring in the rest when it earns its place.
Availability, payment, and field-service handoff are verified connections—not claims on a checklist.
Why Morrow exists
Quoting is where good jobs quietly disappear.
Customers wait. Owners guess. Crews inherit the missing details. We built Morrow to make the handoff feel considered.
The old pattern
“Let me get back to you.”
A promising customer goes quiet while someone finds the price, checks the schedule, and tries to remember what was included.
The Morrow pattern
“Here is what we understand, what it costs, and what happens next.”
Not automation for its own sake. A clearer handoff that respects the customer and the person doing the work.
A focused beginning
One service line. One clean path. Then decide.
You do not need to rebuild your business to test whether better answers create better jobs.
Start
What you bring
What Morrow gives back
One service line
Your pricing rules, minimums, and exceptions
A guided quote flow that reflects them
A few finished jobs
Actual time, scope, and outcome
A better conversation about the next quote
A real customer link
One place to send a prospect
A clear next step without phone tag
Make the next job feel inevitable.